A blog is a powerful way to build trust and bring new visitors to your shop through search engines. You can write about new products, your story, how to use what you sell, or industry news.
Step 1 — Open the blog
Go to Dashboard → Blog. Tap Add Post.
Step 2 — Write your post
Fill in:
- Title — clear and descriptive (e.g. "5 ways to wear our linen shirts")
- Cover image — the photo that shows on the blog index and at the top of the post
- Content — your post, written in the editor. You can add headings, links, images, lists, and bold/italic text.
Step 3 — Mark as featured (optional)
Toggle Featured on to mark this post as a featured one. Featured posts can be highlighted on your homepage or blog index.
Step 4 — Publish
When you're happy with the post, toggle Published on and save. The post goes live at yourshop.com/blog/your-post-slug immediately.
If you're not done yet, leave it as a draft — only you can see it until you publish.
Reading time
We automatically estimate how long the post takes to read and show it on your blog index (e.g. "3 min read"). This helps customers decide whether to dive in. The estimate updates as you edit.
Editing later
Open Dashboard → Blog, tap any post, and edit. Changes go live as soon as you save.
Deleting posts
Deleting a post is permanent. Anyone with the old link will see a "page not found" message, and search engines will eventually drop it from results. If a post is just out of date, edit it instead.
Blog and your plan
The number of blog posts you can publish depends on your plan. The current count and limit are shown at the top of the blog page.
Tips for good blog posts
- Write about questions your customers actually ask. Search "your industry + questions" on Google for ideas.
- One topic per post is better than trying to cover everything in one go.
- Add at least one image — posts without images get fewer clicks.
- Link to your products where it's natural. A post about "Caring for leather bags" should link to your leather bags.