Better photos sell more products. The product photo gallery lets you upload multiple images per product, reorder them, and add alt text — short descriptions that help with search rankings.
Adding photos
- Open a product (or create a new one)
- Find the Photos section
- Tap the Add tile (the one with the image icon)
- Pick one or more images from your device. You can select several at once.
- They appear in your gallery as you upload
The first photo is special
The first photo in your gallery is what customers see first — on your shop's home, in collection grids, in search results, in social shares, and on the product page. Choose the strongest, clearest image for this slot.
Reordering photos
Drag any photo to a different position in the gallery. The order you set is exactly what customers see when they swipe through your product page.
Good ordering for most products:
- Hero shot — clean, well-lit, the product as the star
- Lifestyle shot — product being used or worn
- Detail shots — close-ups of important features
- Scale reference — how big it is (next to a hand, a phone, etc.)
- Back/inside views
Writing alt text
Alt text is a short description of what's in the image. Tap the pencil icon on any photo to edit its alt text.
Why it matters:
- Search engines can't "see" images. Alt text tells Google what each photo shows, helping your product appear in image searches.
- Accessibility — screen readers (used by visually impaired customers) read out alt text in place of the image.
- Fallback — if an image fails to load, alt text appears instead.
How to write good alt text
- Be specific — "Red leather handbag with gold zip" beats "Bag".
- Include the product name and key visible features.
- Keep it short — under 125 characters.
- Don't stuff keywords. Write naturally as if describing the photo to someone over the phone.
Removing a photo
Tap the × on a photo. It's removed immediately. The remaining photos shift up — so if you remove the first photo, the second becomes the new hero shot.
Photo quality tips
- Phones today take great product photos. You don't need a fancy camera.
- Natural daylight near a window beats most artificial lighting.
- A plain background (white sheet, plain wall) keeps focus on the product.
- Take 3–5 photos per product. Fewer feels sparse; more than 8 is overkill for most items.