Returns, Refunds, and Disputes: A Kenyan Online Seller's Survival Guide
What the Consumer Protection Act actually requires, a returns policy template you can copy, M-Pesa reversals, and how to tell damaged...
11 min
Tips & Guides
Practical playbooks for selling more
WhatsApp Customer Service for Kenyan Shops: Templates and Tactics
Six quick replies that save 50 messages a day, the broadcast list rules that don't get you banned, the 3-message complaint script, and...
11 min
TikTok for Kenyan Sellers: Free Reach That Still Works in 2026
Why TikTok still has organic reach in Kenya, the five content types that work, the 30-day commitment that beats the algorithm, TikTok...
10 min
Instagram for Kenyan Online Shops in 2026: Reels, Ads, and Real KSh Budgets
How Instagram actually works for Kenyan online shops in 2026 — Reels, Stories, paid ads at KSh 200/day, hashtags that work in Kenya, and...
10 min
Product Descriptions That Sell: A Kenyan Copywriting Guide
The five-part structure for product descriptions that convert — hook, story, specs, proof, reassurance. Copywriting tips for Kenyan...
10 min
Smartphone Product Photography: A Kenyan Seller's Guide
You don't need a DSLR. A phone, a window, and KSh 50 of card and foil cover 90% of professional product photography. The setup, light,...
10 min
How to Price Products on Your Online Shop in Kenya (2026)
The full-cost pricing formula, competitor research that doesn't lose you money, psychological pricing that works in Kenya, and when to...
10 min
KRA Tax for Online Businesses in Kenya (2026): What You Actually Owe
Turnover Tax, VAT, eTIMS, individual income tax, real penalties, and a step-by-step monthly filing routine. Written for Kenyan online...
11 min
The Best Shopify Alternative for Kenyan Sellers in 2026
What Shopify actually costs in Kenya, the real alternatives (MyDuka, WooCommerce, Jumia), a side-by-side feature table, and how to...
10 min
WhatsApp Business + a Shop Link: The Hybrid That Actually Sells in Kenya
Why WhatsApp alone hits a ceiling, how to set up WhatsApp Business properly, where to place your shop link so customers actually tap it,...
9 min
Courier Services in Kenya 2026: G4S, Sendy, Wells Fargo and Pickup Mtaani Compared
Realistic 2026 prices and use-cases for the couriers Kenyan online sellers actually use, plus a flat-rate shipping policy that does not...
11 min